We had two guest speakers come to our class today: Amanda Nachman, founder of College Magazine, and Rem Rieder, editor-in-chief of American Journalism Review. They talked to us about the steps they took to get to their current jobs.
Nachman said that getting her magazine up and running was tough, due to costs for printing and her salary, which were partially covered by selling ads to local businesses. As she grew readership for the magazine from College Park to campuses in additional cities (Washington, Baltimore, Philadelphia), she found her time consumed by the need to sell ads in each of those markets. So she shifted her focus this year to creating a strong website, for which she could sell national ads.
Lately, that re-examination of a publishing platform is what just about every news publication -- including newspapers and magazines -- are doing.
So will print news die in our lifetimes, due to a shift in reading habits from print to online?
Some do believe more print publications will die in this digital revolution, while others believe that paper publications will last for a while, so long as we still have trees.
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