Friday, July 21, 2017

Post Visit: Growing Readership

Mobile Editor Mark Smith told us during our visit to The Washington Post that a key part of his job is to "grow traffic" to the site. So each day, he tests Post headlines on Twitter to see which are re-tweeted and liked -- then he offers suggestions for re-working some to make them more suitable for social media.

After carefully reviewing the site, what advice do you have for The Washington Post on how it could improve its offerings, and convince you to keep coming back, even after you no longer have a grade dependent on news quizzes? I'm looking for several reasoned paragraphs, with specific examples of what The Post does well, and where it could improve. What's missing from the site that you'd like to see?

Please follow rules of grammar and AP style in your posts.

(Due Tuesday at 10 a.m., July 24. Write these as separate posts, not comments to mine.)

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